Get The Most Traffic By Going After Easy Key Words
If you want to have an effective web site, you have to learn to choose your fights. Trying to get positioned for an extremely competitive search term is a waste of time for the most part. Of course, you may find the perfect term which gets 56,000 searches per month, but it will take up just about all your time and effort for as much as a year or more to get a top position for that term. In the meantime, you are letting go of the easy, easy to rank for keywords that can drive just as much traffic to your site when taken as a group.Most of us have always been coached to dream big - if you want to succeed, you need to think and dream big. While this is true in most areas, in order to realize your dream, you have got to have a strategy. You do not just wake up one day to discover your dream came true. It is often worked tirelessly on over years of time on a methodical path to achieve victory. You can't just compose a couple of articles, publish them to a free article directory, and then expect big success.
The world-wide-web works much the same. If you want the super competitive key phrase ranking, do not start working on it without a strategy. You ought to find at least 10-12 much less competitive keywords to rank for first. Lets say you would like to rank for the term "article marketing". Using Google search, there are 88 million search results for that expression on a broad match, and 2.5 million using a direct phrase match in quotes. Instead of building up back links for "article marketing", try stuff such as "hidden article marketing", or perhaps "article marketing hidden secrets", and that kind of stuff.
Those will require far less work and would likely be uncomplicated to rank for. They contain your phrase you wish to rank for as a long term goal. As soon as you have a top ten in these longer terms, it will be much less difficult to position for the main, broad term. Take each of these kind of sub phrases and create articles about them with back links to your site and then distribute them using article directory submission. I often will edit my articles a number of times, and submit a few of them to a niche article directory as well, provided that there is one for the topic I am writing about.
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